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Thread: Factors that can affect SEO ranking

  1. #11
    mrcrowley's Avatar
    mrcrowley is offline Senior Member
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    Lack of text and tags on homepage as i've had pointed out to me

  2. #12
    OldWelshGuy's Avatar
    OldWelshGuy is offline Super Moderator
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    Prominence explained. - assuming the target phrase is Blue widgets' it is all REALLY basic stuff but at least we will have it on record then.

    Title tag = blue widgets = 100% density & 100% prominence as they are the first and only words. This is not necessarily a good thing though as too much of a good thing can onften make you ill

    Title tag - Temis shop blue widgets Density is now 50% but the prominance is poor as they are the last two words in the title. For simple illustration we will take each word to be worth its value based on the number of words used. We have 4 words so the first word is worth 4 the second 3 the thrid 2 and the fourth 1 . In this example we have temi scoring 4 shop scoring 3 blue scoring 2 widgets scoring 1. Temis Shop scores 7 blue widgets scores 3. not really how we want things is it.

    Title tag Temis blue widget shop - now we have blue scoring 3 and widgets scoring 2 so out phrase now scores 5 which is almost twice as good as our previous 3 also temis blue Widgets includes 3 words, 2 of which are our target phrase.

    Title tag Blue widgets from Temis Shop. Now this is great it uses 'from' which will pretty much be discarded as a stop word, it reads great, it also has Blue Widgets as a lead phrase.

    Blue Widgets from Temis Shop the home of the coloured widget. - nice title uses the single and plural of the word, uses a semantic word for Blue (coloured) and has associated words at the start and end of the title. reads great for both users and algorithms.

  3. #13
    temi's Avatar
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    Thanks for that explanation OWG.

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  4. #14
    temi's Avatar
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    Quote Originally Posted by mrcrowley View Post
    Lack of text and tags on homepage as i've had pointed out to me
    Thanks for that MrCrowley, will add it to the list

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